Increased awareness of MCA and strengthened the organization’s reputation as a trusted source of information and strong voice for farmers in Manitoba’s agriculture industry
Equipped Manitoba farmers with knowledge, tools and networks to thrive in a changing agricultural landscape
Resource creation
We produced several new production resources for our farmer members, which consistently rank as some of the most-accessed content on our website.
Production Resources in 2024-25 FY:
- 17,829 views
- 9,951 active users
- Most viewed resources:
Innovative Farmer Events
Bringing Agronomy to a Community Near You
MCA staff actively served communities across the province, speaking at events that touched 43 Rural Municipalities (RMs). This broad geographic influence underscores our commitment to supporting producers where they live and work.
Celebrated MCA’s fifth anniversary
Ahead by a Century: Celebrating 100 years of plant disease and breeding research in Manitoba
On Aug. 7, Agriculture and Agri-Food Canada and MCA hosted a celebration of 100 years of plant disease and breeding research in Manitoba, plus the five-year anniversary of MCA and its ongoing commitment to funding innovative wheat research that benefits Manitoba farmers.
Stronger Together: five years and counting
We created a new variation of the MCA brand to highlight the fifth anniversary, emphasizing our “stronger together” motto and alluding to the organization’s bright future.
“Though our organization is still young, celebrating our fifth birthday just this year, our roots run deep. MCA represents generations of farmers who have long understood the value of science, collaboration and forward-thinking leadership. I am a fifth-generation farmer, and as part of a family farm that has existed for over 140 years, we recognize how blessed we are that the generations who came before us believed in these values that have allowed us to succeed.”
Today’s event is a testament to what can be achieved when we bring together the best of research and the strength of our farming communities. The partnerships between government, industry and farmers that we are celebrating today are essential to the future of agriculture in Manitoba and across Canada
Jonothan Hodson,
Chair